Our Story
Founded in Bergen, Norway, netprotrxum emerged from a simple observation: retailers were drowning in customer data but starving for actionable insights. Our founders, with backgrounds in data science and retail operations, recognised the gap between sophisticated analytics capabilities and practical business applications.
What started as a consultancy helping local Norwegian retailers understand their customers has evolved into a comprehensive analytics platform serving businesses across Europe. We've maintained our focus on making complex data science accessible and actionable for retail professionals.
Today, we process millions of customer interactions daily, helping retailers from boutique fashion stores to large e-commerce platforms understand their customers better than ever before. Our platform combines the latest advances in machine learning with intuitive interfaces that retail teams can use confidently.